A recent AI-generated video featuring sushi has taken Instagram by storm, amassing over 100 million views and sparking widespread discomfort. The video shows sushi transforming into a creepy creature that appears to crawl off the plate, with eyes and feet moving around. This unsettling sight has led many viewers to express their unease, with some even calling for the video to be removed or banned.
The viral clip highlights the growing influence of AI in art and creativity, pushing boundaries in ways that challenge comfort zones. While AI-generated content has become popular, this video raises questions about the emotional responses such creations can evoke, particularly when ordinary objects are turned into something living and strange.
Sushi transforms into a ‘crawling’ creature thanks to AI
In the video shared by Instagram user @tarek.em, viewers are first shown a plate of sushi. However, as the video progresses, the sushi begins to move, transforming into a strange creature with eyes and feet. The creature’s eyes shift around as it crawls off the plate! Watch the complete viral video below.
Social media reactions to the viral video
Many viewers expressed their discomfort in the comments, with some even demanding the video be removed or banned. Reactions included urgent pleas such as, “Delete. It. Right. Now,” and “This needs to be removed ASAP.” Others voiced their unease with statements like, “This made me feel so uncomfortable,” and “That is disturbing.”
Several people expressed concerns about the role of AI in creating such unsettling content, with one comment stating, “AI is getting too scary.” One viewer admitted, “I will never see sushi the same way again,” while another confessed, “Not sure what phobia this is, but I have it.”
A trend of unsettling AI generated food videos
Before this sushi video, social media was abuzz with videos featuring dancing spaghetti and French fries. These food items were animated to mimic human movements in mesmerising dance routines. This viral AI-generated sushi video is just one example of how artificial intelligence is pushing the boundaries of creativity.
AI art has gained popularity as creators use algorithms to produce realistic images and animations that blur the line between reality and fiction. However, the sushi video also raises concerns about AI’s ability to evoke emotions like discomfort and fear.
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