The International Chocolate Awards 2024 once more showcased the great innovations across the world as it honed its celebration of fine excellence in chocolates. It was one such competition this year, as all its entries stood testimony to innovation, sustainability, and unparalleled craftsmanship. What topped this list was the very first Gold for India that marks a huge milestone in its emerging chocolate industry.
The International Chocolate Awards 2024 has revealed a wide diversity of winners worldwide. European chocolatiers still have a great majority; Belgian, Swiss, and French brands shine brightly in categories like dark chocolate and pralines. The Latin American entries are celebrated, honoring their roots, such as single-origin Ecuador, Peru, and Colombia creations that exemplify the pureness of cacao grown in the ideal climate.
Special mention must be made of experimental chocolates infused with unique flavors. For example, Japanese chocolate infused with yuzu and matcha impressed everyone there for its perfect balance of tanginess and bitterness. A Canadian brand won recognition for using wild berries and maple syrup in its artisanal bars, which is part of the characteristic identity of the region.
India’s historic gold win
Paul and Mike, the Indian farm-to-bar chocolate brand, took center stage this year and scooped Gold in the “Milk Chocolate Enrobed Whole Fruit” category. Milk Chocolate Coated Salted Capers, the award-winning piece by this house, is the true manifestation of the Indian chocolatier’s ingenuity and dedication. This cacao from the Western Ghats combined with Lilliput capers from Tuticorin to create an exquisite umami, salty sweetness that’s a perfect harmony of the flavors.
Developed over three years in partnership with Ishka Farms, the chocolate is a product where the brand underlines its philosophy of sustainability and innovation. It bears ingredients made of organic-certified material and goes through an even precise process from harvesting to coating as an appreciation for artisanal methods that differ Indian chocolates from others.
Why Indian chocolate is getting the lime light?
India’s entry into the international chocolate market marks the emergence of the country as a leader in fine chocolate making. Success for brands like Paul and Mike can be attributed to the farm-to-bar approach, emphasizing local sourcing and ethical practices. Indian chocolatiers are experimenting with spices, fruits, and herbs sourced from the motherland and making flavors that resonate in global and local markets alike.
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Indian cacao farming has also seen significant improvement. Areas such as Kerala, Andhra Pradesh, and Tamil Nadu are now producing quality beans. With skilled craftsmanship and these improvements, Indian chocolates can compete with the traditional powerhouses of Belgium and Switzerland.
A bright future ahead
The International Chocolate Awards 2024 honored not only fine talent but also indicated the true potential of Indian chocolates on international platforms. Indian chocolate, made with innovative flavors, sustainable practices, and quality commitment, is all set to take a crucial position in the global market in terms of delighting palates and winning hearts all over the globe.
(Images courtesy: Paul and Mike website)
